KTOWN Soju Introduces Four Bold New Flavors Built for Every Kind of Sip

From bright and fruity to rich and indulgent, KTOWN Soju is bringing more flavor, more variety, and a whole lot more personality to the soju aisle.

KTOWN Soju is turning up the flavor with the launch of four premium flavored soju cocktails designed to cover the full spectrum of taste. Whether you lean crisp and refreshing, tropical and creamy, fruity and floral, or bold and decadent, there is now a KTOWN flavor ready to match the moment.

The new lineup includes Watermelon Cooler, Blueberry Lychee, Tropical Colada, and Dalgona Coffee, four distinct expressions that show just how wide the world of flavored soju can be.

Each flavor is made with real fruit juice and crafted in the United States using soju distilled from premium American grain. At 18% alcohol by volume, KTOWN Soju delivers a smooth, flavorful drinking experience with enough character to stand out, whether poured over ice, served chilled, mixed into a cocktail, or enjoyed straight from the bottle.

This is not a one-note collection. It is a full flavor range, built for different palates, different moods, and different kinds of nights.

Meet the Flavors

Watermelon Cooler

Juicy watermelon meets bright, tangy lemonade in a crisp and refreshing soju cocktail made for warm days, rooftop hangs, backyard parties, and any occasion that could use a little more summer.

Watermelon Cooler balances sweetness and citrus for a vibrant, easy-drinking flavor that feels familiar, fresh, and instantly fun.

Blueberry Lychee

Blueberry Lychee combines lush berry flavor with the delicate floral sweetness of lychee. The result is bright, smooth, and lightly tropical, with a refreshing finish that keeps every sip balanced.

It is playful without being overly sweet, aromatic without being heavy, and perfect for drinkers who want something fruit-forward with a more unexpected twist.

Tropical Colada

Mango, pineapple, and coconut come together in Tropical Colada, a smooth and sunny flavor inspired by tropical escapes.

Ripe mango brings juicy sweetness, pineapple adds brightness, and coconut rounds everything out with a soft, creamy finish. It is vacation energy in a bottle, minus the airport delays, overpriced luggage fees, and questionable resort wristbands.

Dalgona Coffee

For something richer, KTOWN Soju's Dalgona Coffee flavor brings roasted coffee notes together with hints of creme brulee and toasted marshmallow.

Smooth, indulgent, and layered with caramelized sweetness, it offers a dessert-inspired take on flavored soju that feels both comforting and unexpected. Serve it chilled, pour it over ice, or use it as the foundation for a bold after-dinner cocktail.

A Flavor for Every Mood

The four-flavor collection was created to showcase the diversity of premium flavored soju.

Watermelon Cooler is crisp and refreshing. Blueberry Lychee is bright and floral. Tropical Colada is creamy and tropical. Dalgona Coffee is rich and decadent.

Together, they create a lineup with range, moving from light and juicy to deep and indulgent without losing the smooth, approachable character at the heart of KTOWN Soju.

That variety makes the collection easy to explore, easy to share, and easy to bring into different occasions. A sunny afternoon may call for Watermelon Cooler. A dinner party may lean Blueberry Lychee. Tropical Colada belongs near a pool, or at least somewhere pretending to be one. Dalgona Coffee is ready for late nights, dessert pairings, and anyone who believes coffee deserves a more interesting career.

Premium Soju, Made in the USA

KTOWN Soju is proudly made in the United States from soju distilled using premium American grain.

The brand combines modern flavor development with a smooth, premium base, creating a flavored soju experience that is bold, polished, and easy to enjoy. Real fruit juice helps give the fruit-forward varieties their vibrant taste, while thoughtful flavor combinations bring greater depth and dimension to every bottle.

At 18% ABV, KTOWN Soju offers more body and presence than many lighter flavored options while remaining smooth, versatile, and approachable.

Enjoy it chilled, over ice, in cocktails, alongside food, or as the centerpiece of a tasting flight. Human beings love options, and for once, that tendency has produced something genuinely useful.

Available Online and Expanding Nationwide

KTOWN Soju is currently available for online purchase in eligible markets, making it easier for fans to explore the full flavor collection from home.

The brand will continue expanding its national availability throughout 2026 and 2027, with plans to reach more retailers, restaurants, bars, and other locations where spirits are sold, subject to local laws and distribution availability.

As the brand grows, KTOWN Soju plans to continue building a colorful, inclusive flavor portfolio that brings new drinkers into the category while giving longtime soju fans something fresh to discover.

Four Flavors. One Colorful New Chapter.

With Watermelon Cooler, Blueberry Lychee, Tropical Colada, and Dalgona Coffee, KTOWN Soju is introducing a collection built around contrast, variety, and discovery.

It is fruit-forward, flavor-packed, made with real juice, distilled from premium American grain, and proudly produced in the USA.

Most importantly, it gives drinkers permission to choose their own mood.

 

Bright. Tropical. Floral. Creamy. Refreshing. Indulgent.

The only hard part is deciding which bottle to open first.
KTOWN SOJU  |  PREMIUM FLAVORED SOJU  |  18% ABV